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Wednesday, June 17, 2009

Layar for Android: Augmented Reality is Here.


Once again, we get proof of the awesomeness of Android. SPRXmobile, a Netherlands based mobile innovation company, has just released an application that gives us a glimpse of what the future will hold. This new app is called Layar, and it represents the very first word in augmented reality technology.

What is AR you ask? In short, it involves superimposing the digital world over the real one in order to bring you more information about your surroundings. The way the app works is somewhat difficult to explain but this video here does an elegant job of showing it.

Basically, watching the world through Layar is like seeing in Google Maps. The website describes it as, “displaying real time digital information on top of reality though the camera of the mobile phone”.

Say you're looking for an apartment with a vacancy. Just search for open apartments in your area. Layar will populate a live map with the search results you asked for. As you walk or drive, nearby buildings that meet the criteria will be highlighted. Selecting the building will bring up any rental information available online, including the Realtor phone number.

If you like the cut of Layar's jib, it'll be available on July 1 2009 for the HTC G1, Magic, and every other Android phone. It's a free download, so you've got no reason not to try it. This is the future of digital living, friends.

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